Double Page Spread

Front Page

Magazine Contents page

Evaluation, media

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Questionaire: Would you like Band News or Band Interviews ?

Questionaire: Would you like a gig guide in your magazine ?

What music Genre do you most prefer

Questionaire: How old are you ?

Questionaire: What Gender are you ?

Questionaire: What colour scheme do you think the magazine should follow ?

Questionaire: What Attracts you to a Magazine ?

Questionaire: Do you buy Music Magazines ?

Plans for Double Page Spread Article

  

My double page spread article, will be the most industry inspired part of my design work, with many conventions included, with similar text styles, image size, and page layout, to those of big music magazines.  However I will be keeping the  features very simple, instead of having large amounts of detail dotted around the page, I want the feature to be easy to read and understand for a reader.

The main components will be

Heading/ page description

Quote/article heading

Main text/feature

Large image covering the page

Draft of Double Page Spread Article

About four years ago, our up an coming bands section featured ‘’ the dream martyrs’’   a post hardcore band from the north west of England, this caused a huge hype around the band, and their track, ‘’ cut loose’’   got over  10,000 plays in one week on our webpage, it was safe to say,  the martyrs were hitting the big time.

However, the summer in the following year turned to be a fatal one for the band, they were selling out venues, fans queuing for hours to meet them, many questioned, what could go wrong ?.    A huge shock to the music industry came when Mattie Weaver, martyr’s bassist, left the band, to pursue  a solo career. ‘’ The unexpected, happened, no one had ever seen a bassist go solo before, I mean, one man on bass, everyone was confused’’ said the 17 year old bassist in one interview.

However, since he left the band, weaver has become an international drum and bass star, headlining global gathering, and even playing rock and metal festivals, bringing drum and bass, and even metal, further into the mainstream.

A big achievement, however the star remains modest as ever ‘’ four years ago I never thought things would get this crazy’’ he told a 10,000 strong crowd at a recent gig. At only 17 years old, he has a long career ahead of him, and Throwdown will be there every step of the way.

Analysis of Example Double Page Spreads

 NME

                     kerrang

This double page spread by NME is one of the main features in the           magazine,which breaks convention because usually there is one double page spread as a main feature, however NME uses several.

There is no title for the feature, however it uses a quotation from the band as a small extract of the feature weather it being an interview, or biographical piece.           This is a big convention in double page spreads in music magazines.

Another convention is the image, it takes up the majority of the page, leaving the text or the feature squashed to the side, these photos are usually very professional shots

Adding to layout, it is rather simple, with a large image, a header, and some text, it is concise and easy to read

Kerrang magazine uses only one double page spread as its main magazine feature, keeping convention and contrasting to NME.                            

This feature also uses a quote as a title, but includes a sub-title too

The  double page is full of detail, with sidebars, small images with captions, and  several headings.     

The layout is similar to that of NME  with a large image covering most of the page.                                         

Double Page Spread ( without text)

The Music Magazine Marketplace

Here I will analyse two music magazines, and their place on the magazine marketplace, looking into how they are sold, how often they are published and released, and price.

NME

Released weekly since 1952, NME (new music express) started off in a newspaper format, becoming the UK’s biggest sold music publication, in 1998 it changed from a newsprint, to a weekly magazine.

NME was also the first magazine to include a singles chart, in my opinion this is an outstanding feature of many music magazines today. Nme, is priced at 2.20 (as of 2010), which is a lot cheaper than monthly magazines, for evident reasons.

Kerrang

Kerrang was first published in 1981, and is a weekly rock music magazine, and in 2000, became britains best selling music magazine.  It started as a column in sounds magazine, then became a monthly magazine, then to a fortnightly magazine, then to a weekly magazine, an unsual shift in publishing in the music magazine marketplace.

Kerrang is priced at 2.20 ( as of 2010), which is exactly the same of NME, as they are both weekly music magazines of similar length and features.

Publication Plan

After conducting my research into magazines and their features and conventions I have made my conclusions and am ready to start production of my magazines,

My magazine will be released monthly, as a large 104 page magazine, with a front cover, contents page and a double page spread as the main/cover feature

Using my own research into the music magazine marketplace and my own audience research, I have decided to price my magazine at £3.49, which is standard price for a magazine of its length and amount of features.

However the way my magazine will compete with others in the market will be its amount of features, with competitions and an extensive gig guide, and the lengthy article and pictures on the double page spread

Also with accurate recent news, and many images and reviews, my magazine can easily compete with others in the market

Sketch of DPS Pages

The music Magazine industry

The music magazine industry has always been popular  in the uk, with NME(new musical express) being the most popular since its first issue in 1952, and became the dominant music magazine for some time, causing many other competitors to cease publishing in future years.

In the turn of the 21^st century, many more music magazines emerged, to cater for the younger ‘pop’ generation, these included smash hits, and BBC’s top of the pops.

Several music magazines include a free album of music (usually a compilation of tracks by various artists), known in the publishing industry as a cover mount.

Many music magazines are usually produced by one company   with Q !, kerrang !  and mojo as a few examples of magazines created by publishing group EMAP.

Conventions of a Magazine Double Page Spread

Main body text

Category text

Web address

Gutter

Filler images

Captions

Brand/page number

Sidebar

Kicker

Dropcap

Feature image

College Magazine front cover